In terms of interaction, you need to handle your objectives because somebody who is playing the industry will seldom be constant. In reality, I would personally argue that inconsistency could be the corner-stone of classic player behavior. Another reminder: do not go actually.
You will never entirely rid your self of objectives because behavior created these expectations unconsciously. For instance, if some body texts you everyday around 1pm consistently for per week, you will come to expect that the next week. Therefore do not beat your self up for having objectives, it is totally normal.